Video Portfolio
ServiceNow – Expert Services
Coordinating with a company-wide “Put YES to work” campaign, I created this succinct, high-energy video to convince a distinct set of prospective customers—those who had decided to adopt ServiceNow within their organisation but had not yet devised an implementation approach—that they could achieve greater value in less time by tapping ServiceNow’s own team of experts.
Cisco – University Recruiting
Tech giant Cisco is a household name, but the seemingly mundane business of networking does not land the company on the top of most university graduates’ lists of dream employers. This 60-second ad shows that Cisco networking technology does change the world—and that brilliant people are behind the company’s innovations.
Enverus – Intelligent Connections
As part of a corporate messaging project that resulted in the creation of the tagline “Intelligent Connections for Energy”, I worked with an internal team of stakeholders to conceptualise, storyboard, and produce this 50-second high-level video.
Hazelcast – Platform Explainer
Hazelcast had a well-defined corporate aesthetic style, but it had never before taken kinetic form when the technoogy company approached me to create a one-minute video explaining its platform. I brought the Hazelcast brand to life with motion, using the company’s grid of interlocking astroids to contain video clips within their negative spaces.
NTT – ForeSight Case Study
Within the complex family tree of Japanese telecom behemoth NTT, the company’s advanced technology division TechnoCross (TX) wanted to highlight the success of its ForeSight call center software in use at another subsidiary, Business Process Outsourcing (BPO). Collaborating with teams in both Japan and Canada, I created this successful case study video.
Ridgeline – Saratoga Case Study
Investment technology company Ridgeline already had several competently shot customer success stories, but their marketing team found that few prospects were sitting through their nearly three-minute running time. I kept the essence of each story but edited them into concise, high-energy 15-, 30- and 60-second spots with new uptempo soundtracks—ideal for sharing on social media.
Aravo – Overview Video
Aravo had a unique challenge: illustrate the perils of noncompliance with ethics and security regulations in a complex landscape of global markets while highlighting its product as a simple yet comprehensive solution. This video accomplishes both goals using carefully selected and edited stock video, animated overlays, and motion graphics.
Early Alert – How It Works
In their bid to secure a government grant earmarked for projects that prevent veteran suicide, the creators of the Early Alert program commissioned a video overview of their solution. The project demanded that imagery strike a careful balance between respectfully yet honestly depicting the gravity of many veterans’ situation with an sense of measured optimism that they can take control of their lives.
TrackMyShuttle – Brand Animation
Software startup TrackMyShuttle wanted an animated video to dramatize how the company’s product could avoid guests’ frustrations over not knowing where their hotels’ airport shuttles are. Beginning with the limited selection of simple line art imagery on the company’s website, I expanded that clean style to include an emotive customer character and hotel employees, and built a miniature world of settings—airport, city street, shuttle bus, hotel—as a backdrop.
Twitter – Super Twizzles Video
Before it was called X and when it was still run by people with consciences, Twitter had a team of dedicated moderators responsible for policing abusive behaviour and fighting misinformation on its platform. To boost morale, the company commissioned an elaborate animated production casting these moderators as superheroes. I designed a cadre of “Super Twizzle” characters, each exemplifying one of the moderators’ positive qualities, plus a hooded “bad actor” villain, and anthropomorphized “tweet” characters.
Palo Alto Networks – Cookie and Bug
Since most developers are receptive to in-jokes about the world of technology, Palo Alto Networks sought a comedic and indirect path to promoting its development tools. Tasked with creating an Adult Swim-like wry cartoon for programmers, I created the crude-looking characters Cookie and Bug—plus their clueless, stone-faced boss. After sketching storyboards and negotiating several rounds of edits with the clients, I animated the characters against a contrasting and surreal backdrop of photomontages crafted from manipulated images.